CeraVe If you are looking for examples of branded content in Spain, we can offer you quite a few campaigns from the cosmetics company CeraVe. One of them is the CERAWARDS, which reward creators of digital content specialising in dermocosmetics.
Without a doubt a very Research media and
Good example of what branded italy phone number data content with influencers can do for a brand. As you can see, the possibilities offered by branding content are open to all types of brands, regardless of their sector, country or budget.
Did you already know
Any of these examples? How to create a branded content campaign in 7 steps 1. Self-knowledge of one’s own brand how to calculate marketing roi: the surefire way to calculate return on investment If you search for “branded” in Spanish, you will immediately see that it translates as “brand. ” So the first thing you should do is stop and think about what the company you are going to create content for is like. What is your mission ? (feed, inform, improve transportation, etc.
What are your brand values
Creativity, sustainability, effort, etc.) What is your brand’s tone of voice ? (professional, humorous, youthful, etc.) Who is the target Research media and audience ? (sex, age, profession, hobbies, etc.) Only when you have answered uab directory all these questions will you be in a position to create your own branded content. That way everyone will know it’s yours!
Definition of objectives
And metrics As with any other marketing action, you must define what objectives you intend to achieve with the branding content campaign (only then will you be able to measure its success).
Of course, content generated to increase loyalty is not the same as content that seeks to improve brand positioning. The next step Research media and is to set KPIs, which will depend on the goals you have set for your campaign. For example, if you are going to focus on increasing visibility, you should pay attention to web traffic and engagement metrics .