With many individuals and organizations using their google accounts for mia storage. Alias addresses or in cases where they may have lost access. But have content stor — this is certainly inconvenient. For marketers. Though. The worry is that the deletion of accounts will lead to hard bounces in email […]
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A strong email list can improve your deliverability. Increase your roi. And position your business for digital success. But. No matter how much you want to have a huge list. Remember quality is determin by results — not the number of addresses on your list. Grow your list of subscribers […]
Make unsubscribing easy If one of your contacts wants to unsubscribe. They’re going to — one way or another. If they can’t easily scan your email to see where to unsubscribe. They’ll mark you as spam instead. Having a prominent unsubscribe button keeps you on the right side of can-spam […]
Email list management best practices Email list hygiene is a necessity for a successful email marketing campaign — especially to get the results you want. These six management techniques will help you keep your list up-to-date with engag subscribers. Increasing your roi and meeting your kpis. Warmly welcome new subscribers […]
A successful email marketing strategy depends on having a strong. Clean list. Email list management encompasses a number of actions you’ll want to master in order to grow a loyal list of subscribers. From managing bounc emails to adding double opt-in signup forms and creating re-engagement campaigns. The goal is […]
“What doesn’t. And what we can do better next time. By starting with a clear understanding of the goal. We lay a solid foundation for the project and open the doors to future improvements.Meghan: as a designer in the professional services team. Task with bringing to life our customers’ marketing […]
As the narrator says. “our job is to make it seem like your work was never done.” (the “imagine where you can go” and “santa claus poops too” videos are also worth watching.) 7: crazyegg length: 2 min. 38 why it works: this explainer video is longer than the others […]
A study by eye view digital found that using video increases conversions by up to 86%. Many people would rather watch than read. Given the choice between reading the sales page and watching a video. Many potential customers choose the video. If you don’t have that. A wall of text […]
Understand what works with demand generation. It might be tempting to get as much content as possible and hope for the best. But if you want to use your resources effectively. You ne to know what works well for you. This means not only looking at which content gets shar […]
Rather than rushing to create a dozen videos. Infographics or blog posts. Focus your resources on creating a handful of truly great pieces. As you plan and develop your content for demand generation. Consider how useful (or entertaining) the content will be. How shareable it will be. And how you […]