Break up’ with their preferred brand after one unsatisfactory customer experience. If a user has a ‘bad’ experience, they can quickly switch to a competitor . We also have an all-seeing eye that tracks these processes: If Your Customers Are Satisfied, Google. Will Rank Your. Website Higher; if Not, Then […]
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Most link building strategies no longer work. Broken link building is nearly impossible to scale. HARO is more competitive than ever, and you get very few following backlinks. Email promotions are very unreliable. So what can you do? Which strategies actually work? “Currently, three strategies are at work on uSERP […]
So why are backlinks such an important factor in SEO? Why do you need backlinks to rank in a highly competitive field? A backlink is an endorsement of your content, website, or brand in the eyes of search engines. Straight from Google’s mouth, backlinks serve a powerful purpose: Quality of […]
When you start creating content, you need to do it with optimization in mind. All SEO content must undergo two forms of optimization. These are front-end optimization and back-end optimization. Front-end optimization involves sprinkling selected keywords naturally into your content. This includes main keywords or terms and other secondary terms. […]
Every business needs a website, whether it’s a restaurant or a subscription-based SaaS company . But no matter how great, sophisticated, or user-friendly these websites are, they can only be useful if your business’ core customer base finds them. No matter how great your website is, it is of no […]
As we all know, the focus of evergreen content is writing, but we must not forget the importance of format. Several formats are suitable for ever-present content. In regular posts, you can effectively utilize “what” and “what about” questions. Beginners ask these questions a lot, so the site can be […]
Evergreen content is the holy grail of content marketing. Creating ‘timeless’ content is what online marketers dream of. Imagine Indiana Jones running through graves, but the secret to your SEO rankings lies in his hands, not in an ancient artifact. This is evergreen content. Evergreen content drives customer engagement every […]
When it comes to digital marketing, high-quality content is one of the best ways to drive traffic to your website. Fortunately, starting a blog for your business has never been easier, regardless of your industry or experience level. With one of the top eight blogging platforms, generating and publishing content […]
One of the goals of branding is to create a unique brand voice that stands out from competitors. After all, in today’s competitive marketing world, to you losing out on business and revenue as customers go towards other companies. While you may know that a brand voice is an important […]
If you are a digital content writer looking at AI blogging software tools with suspicion and perhaps even a touch of fear, then our guide is what you need to feel more confident about using AI. Discover how you can leverage AI so that it becomes a friend and not […]
